EMAAR Misr and Architecture and Urban Design Program Collaboration
Nile University, in cooperation with EMAAR Misr, organized an exhibition for the projects submitted by students of the Architecture and Urban Design Program (ARUD) at Nile University, which aims to produce a generation of architects who are able to meet the requirements of contemporary society and make a qualitative leap in architecture and urbanism, through an integrative interdisciplinary approach centered on the human being.
Mr. Mohamed Ali Al-Abbar, the founder of EMAAR Misr, stated that they
“cooperate with major educational institutions to provide high-quality educational opportunities for young people while linking it with practical life.”
EMAAR Misr's aim in supporting the Design for Dwelling event in the fall of the 2020/2021 semester, lies in boosting the use of the scientific material and studies on low-cost housing and its role in building villages. The architectural and urban design course is interested in studying the design of affordable homes and which are suitable for the nature of the environment in different societies.
Mr. Al-Abbar declares that
“Investing in people is one of the issues that present themselves largely on the scene, as the amount of information available and the skills required of young people has become enormous. It is needed to provide a serious educational opportunity and support what is new in various fields, which will help improve the existing situation. This change will be reflected in the lives of people, whether in the short or long term.”
Al-Abbar added, “Education changes the lives of people, so we are keen in EMAAR Misr to have international educational institutions in the societies of EMAAR Misr, or to cooperate with various scientific bodies, by supporting scientific research, such as the Nile University, which is famous for the quality of its scientific programs and its presentation of important and related scientific research. In addition, EMAAR Misr transfers its experience to the youth in the real estate field as one of the global companies and educates them on how integrated societies can be designed in line with the nature of life in each country, its customs, and aspirations for a better life.
Dr. Dina Shehayeb, founder and director of the Architecture and Urban Design Program at Nile University, said,
"The social, cultural and economic patterns of the population, the reciprocal relations between the" official "and the" informal ", the flexibility and adaptability, and the continuous experimentation in laws and legislations, makes our study an extremely difficult and important endeavor, which requires guiding frameworks for understanding and design that are complementary, multidisciplinary, socially and culturally sensitive and technically innovative at the same time.”
She also confirmed that the University’s vision is mainly directed at developing an “innovative” architecture program that is based on technology but which is also directly connected with the real-life scenario that enables students to face the challenges of building human settlements that support and maintain well-being, prosperity, and the fulfillment of human values.
Last October, EMAAR Misr celebrated the success of the first phase of the Cairo Gate project - its first project in West Cairo - which is located on an area of 133 acres in the heart of Sheikh Zayed, with investments amounting to EGP 11.5 billion. It also launched its second project "Belle Vie" in West Cairo, an area of 500 acres in the new Sheikh Zayed City, and the investment value of the project reaches 37.8 billion pounds.